Reach all the right people more efficiently
Engage people where they’re already engaged. On Facebook, you can target your ads to exactly the people you’d like to connect with, and decide how much you’d like to spend. Once your ads are running, Ads Manager shows how you’re doing so you can continue to invest in the ads that bring you the most success.
How FB Ads Work
Ads on Facebook are unique. They’re shown to specific groups of highly engaged people on desktop and mobile. When your ads have great creative content and are well targeted, they get more likes, comments and shares. When someone takes any of these actions, their friends may see your ad, making it more powerful.
Top Targeting Options
Facebook Offers are posts about a special discount or promotion that can be created right from the sharing tool on your Page.